The 2012 Black Fatherhood Challenge will launch on Father’s Day, June 17, 2012, and continue over a 90-day period. Black men will be invited to sign, embrace, and actively fulfill an online pledge or “ahadi” –developed to spark significant self-reflection and collective re-inspection of manhood, fatherhood, and life success at their best. This Challenge, acknowledging black men’s actions and impact, asks the Pledge Partners to model mutual respect, self-mastery, and fatherhood best practices; demonstrate performance excellence; honor foundational, family and community engagement commitments; promote fellow fathers in their life excellence walk; and apply full capacities and character strength to authentic restoration, healing and uplift. 

The 90-day Challenge will draw upon the internet and social media (YouTube, Twitter, Facebook, blogs, and email) to connect and provide fatherhood reflection and dissection forums. It will introduce 90 daily, concept explorations and action challenges as well as strategies, tools, and tips for mindset shifts and substantive change.  Prominent fathers/leaders in health, mental health, wellness, political and civic leadership, business, education, wealth management, spirituality, activism, and relational healing will offer guiding advice and encouragement. Quality programmatic resources, including films and books as well as links to local and national fatherhood efforts, will be spotlighted and inspiring fatherhood success stories will be featured. A monthly meet-up group and conference call, where fathers can share their strategies, progress and key lessons, will provide additional Pledge support.


“It’s time that Black men begin to celebrate their positive accomplishments, dissect the challenges, reconnect, and chart new victories; as we identify, rally around, and pass along the next set of powerful, life development keys to each other and the next generation,” says Dr. Gordon, a father of 5 adult children and grandfather to 7.  Dr. Gordon, a Harvard University, University of Michigan, and University of Pennsylvania trained psychologist, consults nationwide for university, civic, governmental, and Fortune 500 organizations such as Aetna, Best Buy, Kraft General Foods, Levi Strauss, Pfizer, Siemens, and Subaru of America.

“We are at a critical time for cities, nations, humanity at large and especially Black families and communities. I felt compelled as a concerned father and citizen of the world to contribute in some way to provide men and fathers with a conceptual and practical map or blueprint for substantially improving their lives, families and key relations,” adds Dr. Gordon who is launching the project as an effort to begin to “re-engage and re-invigorate Black men with rigor, compassion, and constructive critique.” 

The 2012 Black Fatherhood Challenge will be launched in Philadelphia but is expected to expand rapidly to other USA and potentially global locations. Media will be invited to meet with Dr. Gordon and choose Champion Circle Fathers at a media reception on Wednesday, June 6th, from 5:30 – 7:00pm at Omega Optical in the Lower Atrium of the Comcast Center located, 1701 JFK Boulevard in Philadelphia to learn more about the project. A June 9th community awareness event to spread the word to local fathers will be held at the Cheltenham Mall, Wyncote, PA and on June 10th in Brooklyn, NY at Mirrors on Grand, 284 Grand Avenue, Brooklyn, NY.

The 2012 Black Fatherhood Challenge is supported by partners Omega Optical, TAGA Consulting, Sun in Leo, Inc, and Black Love Lives film.

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